Web site base camp ...
Web site design
WebMedia design and build web sites to help and support and contribute to your business objectives.
Designed with standards built-in
Web sites built to conform to existing, new and emerging standards in a way that doesn't get in the way of the message you want to emphasise.
The old golfing adage says it all: "If your not up; your not in...!".
No visitors = wasted investment
The same principle applies to your web site; if your not found then regardless of the design, the content, the quality of products then you will get no visitors or benefit from the investment made in creating your web presence.
Particular areas of focus:-
- Optimising pages
- Keyword research
- Link popularity
- Link building
- PPC (pay per click)
WebMedia will work with you to build traffic
All new sites created by WebMedia are designed with SEO (search engine optimisation) in mind both in the underlying coding and structure together with the presentation and layout of content. New clients receive a full analysis with appropriate recommendations to help improve search engine page results positions.
Once built and attracting visitors the next stage in the process is to maintain contact with visitors, encourage them to return and convert them into valuable and profitable customers.
Working together ...
Internet marketing & SEO to a great extent, work hand-in-hand, and both contribute to the overall effectiveness of your web site.
There are, however, additional facilities which can help build visitor numbers and provide the means to maintain contact and visitor interaction some of which are outlined below.
Facilities to help build visitor numbers:-
- Articles/Conference Presentations
- Blogs (weblogs)
- Case studies
- Email marketing
- Press release programme
- RSS feeds (in/out)
- Split testing & analysis
Not all site requrements are the same so WebMedia would work closely with you to identify your requirements and the most appropriate action to undertake.
WebMedia provide a full consultancy facility to help in the initial planning of a new web site encompassing all of the above areas to ensure its effectiveness, compliance and overall contribution to objectives and its long term success.
For existing sites
For existing web sites WebMedia identify those areas that affect your site's performance and effectiveness. As part of the web site analysis, constructive suggestions and proposals are given focussing on improving traffic, holding on to visitors with the specific objective of improving the return on the investment already made in your site.